We are excited to announce today that LOCALACT 3.2.4 has been released and includes new features that are now available to all users! Simply login to your account to see the latest updates and test out the new features. Here are some of the key updates and features included in this latest release:
This new feature allows you to view the exact geographic areas your Google Ad campaigns are targeting on an interactive map. Hovering over the highlighted area will display the specific postal code, radius targeting, or regional name being targeted by your ads. This provides more transparency and context into where your local advertising campaigns are running and allows you to make sure you are reaching the right areas for your ideal customers and prospects. This new tool can also facilitate conversations with your Local Marketing Adviser on optimizing your targeting.
We’ve also implemented some new reporting improvements to provide better context on results and key performance indicators at all levels. You can now combine custom reporting fields from Search, Social, Shopping and Display reports to display in aggregate on the Ads Overview Report. In the Locations reporting tables, filter icons were added so you can more easily filter reports by a location.
If you have questions about your LOCALACT account or this latest release, contact firstname.lastname@example.org. If you’d like to sign up for a LOCALACT account and enroll your business in digital marketing services, please start here.